Get practical insights on money, markets, and the behavior of market participants.
I’ll send you just two emails a month, each full of useful ideas and insights.

*No spam ever. Unlike Aadhar, we don’t sell your data.


Hi. I’m Vik Shukla.

I’m an investor and educator. My mission is to demystify the world of finance. Whatever I write here and on Twitter is aimed at helping you make better financial decisions.

Before I ventured out with the mission to improve financial literacy in India, I was a contributor at the US-based value investing website ValueWalk for 8 years. I spent most of my time researching, reading, and writing about business, finance, and technology.

My work has also appeared on The Motley Fool, Yahoo! Finance, Seeking Alpha, InvestorPlace, InsiderMonkey, and many other reputed financial websites.

I’m not a financial planner, SEBI-registered investment advisor, or mutual fund distributor.

Here is how my work will help you

Even though I’ve spent almost a decade writing about finance and investing my own money, I don’t have all the answers. I’m learning and sharing with you what I find useful and interesting. I cover ideas and topics like…

  • How to improve your thinking to make better financial decisions
  • How to think about risk and rewards
  • How the financial markets work
  • How your behavior affects long-term returns
  • How to manage your finances to create long-term wealth
  • And much more

I don’t offer free stock tips. You’ll never see me recommending stocks or discussing which stocks to buy and which ones to sell. Instead, I focus on sharing ideas and lessons that will help you decide on your own how to invest wisely. Nobody understands your goals and financial responsibilities better than you.

Most popular posts

To help you get started, here are three of my most popular posts:

  1. Why middle-class people stay middle-class all their life…and what you can do about it
  2. Panic Selling: What causes investors to panic and what you can do about it
  3. Evolution, emotions and the stock market: How not to be your own worst enemy

You can also connect with me on Twitter. I’m not on any other social media platform.

Enjoy!

-Vik Shukla


Get practical insights on money, markets, and the behavior of market participants.
I’ll send you just two emails a month, each full of useful ideas and insights.

*No spam ever. Unlike Aadhar, we don’t sell your data.